Influencers marketing is your answer!
It has been proven that nowadays consumers check for reviews before purchasing a product or a service thanks to the Internet. Invite bloggers to test out your products and share the results with the world. showing to your potential customers how your product or services will resolve their main issue is how they will be more likely to invest into your products.
To get the best ROI ask these bloggers / social media influencers to show you the detailed analytics about their follower base. On the top of this ask them for at least three brand references whom they worked with previously to know how much they REALLY have influenced their audience to buy from the brands.